Mobile Marketing Case Study
Lightning-Fast Reporting for Vibes with a Serverless Platform
How we automated data processing and reporting, reducing generation time by over 95%.
The Challenge
Vibes, a leader in mobile marketing, was experiencing significant delays in their reporting process. The time-consuming manual effort hindered timely decision-making and impacted their overall business agility, creating a critical need for a faster, automated solution.
- Major delays in critical report generation.
- Manual processes hindering timely decision-making.
- Lack of on-demand access to business insights for users.
The Solution
Red Analytica implemented a lightweight, fully serverless data platform on AWS. By leveraging AWS S3, Lambda with Python, and Snowflake, we created a highly efficient, automated system for data processing and reporting that delivered insights on-demand.
- Built a serverless architecture using S3, Lambda, and Snowflake.
- Fully automated data processing and report generation.
- Enabled on-demand access to critical insights for business users.
Serverless AWS & Snowflake Architecture
The architecture combines the power of AWS serverless services with Snowflake's data cloud for maximum efficiency and speed.
The Impact
>95%
Reduction in report generation time
On-Demand
Access to critical business insights
Serverless
Highly efficient & automated platform